Internet Marketing 101
For more information, contact: training@eclickperformance.com or please call Heather at 312.578.8800 X 128
About the training class
In this class you will learn all of the basics and gain a solid foundation for Search Engine Optimization (SEO), Search Engine Marketing (SEM), Pay Per Click (PPC). You will learn how search engines like Google, Yahoo, and MSN work, how they read your site, and how to get your site to show up when someone searches for you. You will also learn how to take advantage of the various tools and techniques available to get more traffic and the right traffic to your website.
This class is 1 hour 30 minutes and is open for Q and A.
What we will cover:
- Internet Marketing Terminology
- How search engines work
- Who shows up on the search result list and why
- How and why a search engine will rank your site
- How to maximize your whole site for more traffic & how to get your ranking as high a possible
- How to select the right keywords
- How to build or modify a page to rank for a specific word
- Other ways people will find your site (Social networking sites like Facebook, Blogs, and other directory listings)
- How to see who is the top listing and why they rank so high
- Understanding Pay Per Click (PPC) and how to get the most out of Google Adwords
About your instructors
eClick's search engine marketing experts have helped hundreds of clients reach their Internet marketing goals. From basic on-site search engine optimization to link building, e-mail marketing, pay per click and online reputation management, our experts can help you to navigate the world of Internet marketing, to better suit your company's needs.
Upcoming Dates
Thursday, October 22th, 9:30 am (2 hours) Cost: $295Wednesday, November 11th, 9:30 am (2 hours) Cost: $295
For more information or to register please contact: training@eclickperformance.com or please call Heather at 312.578.8800 X 128